Trucking Mediakit - Newcom Media Inc.

BRAND OVERVIEW

Newcom Media is the most trusted information source in Canada’s trucking industry, leveraging brands that engage an unmatched audience of qualified decision makers. Today’s Trucking and TruckNews.com deliver news, analysis, business tips, and technical insights to readers across Canada. Transport Routier serves the Quebec market in French. And the Truck World and Expocam shows bring the industry together. Whatever the platform, we deliver – just like the trucking industry we serve.

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Transport Routier-Qualified and audited subs

Image format:
JPG, PNG, GIF

Video format:
MP4 or MOV (high resolution)

30fps

Codec:
H.264 or ProRes

Creative ratio:
16:9 or 4:3s

Aspect Ratio:
16:9 or 4:3

Format:
High definition MPEG-4 file H264/AVC encoding MP4 Index required at start of file

Max. weight:
20 MB 2.2 MB additional/progressive download

Timing:
30 seconds max., 15 seconds or less recommended

Tracking:
Maximum of 2 trackers

Catfish

TruckNews.com

$1,750 / day

Transportroutier.ca

$1,915 / day

Size: 1,000 x 120 px

1x per week only (4x frequency cap per user)

Interstitial

TruckNews.com

$1,750 / day

Transportroutier.ca

$1,915 / day

Size: 640 x 480 px

1x per week only (4x frequency cap per user)

Site Takeover

TruckNews.com

$6,500 / day

Transportroutier.ca

$6,500 / day

Includes: Billboard, Tall box, Wallpaper

1x per week only (4x frequency cap per user)

Native Articles

TruckNews.com

$1,500 each

Transportroutier.ca

$1,000 each

Paid content posted in our newsletter and on the website

Stays online indefinitely

e-Blast

TruckNews.com

$450 / M

24,000 CASL-compliant email list

Transportroutier.ca

$650 / M

6,000 CASL-compliant email list

E-NEWSLETTERS	Rates
English	1st position	2nd position	Subscribers
TruckNews—Daily	$2,500	$1,500	13,000
Today’s Trucking—Voices & Trends	$1,800	$1,000	12,000
Product Watch	$2,000	$1,200	17,000
French
Transport Routier News First— Mondays, Tuesdays and Fridays	$1,500	$850	6,800
The Bouchard Report— Every second Wednesday	$1,000	$550	6,800

Print Pricing
Size	Today's Trucking	Transport Routier
Full Page: 8 x 10-3/4 Bleed: 8-1/4 x 11	$8,300	$4,550
Double Page Spread: 16 x 10-3/4 Bleed: 16-1/4 x 11	$15,000	$8,500
2/3 Vertical: 4-5/8 x 10	$6,640	$3,640
1/2 Island: 4-5/8 x 7-1/2	$5,810	$3,185
1/2 Vertical: 3-3/8 x 10	$5,190	$2,845
1/2 Horizontal: 7 x 4-7/8	$5,190	$2,845
1/3 Vertical: 2-1/8 x 10	$3,735	$2,050
1/3 Square: 4-5/8 x 4-7/8	$3,735	$2,050
1/4 Square: 3-3/8 x 4-7/8	$2,905	$1,595

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Contract and Copy Conditions

1. The advertiser agrees to protect publisher against legal action based upon libelous statements or unauthorized use of photographs or other material in connection with advertisements placed.
2. All advertising copy is subject to approval of the publisher
3. The word “Advertisement” will be placed above copy that in our opinion resembles editorial material.
4. Production costs incurred on behalf of advertisers will be charged to them.
5. Cancellations are not accepted after closing date.
6. The publisher is not bound by any conditions, printed or otherwise, appearing on contracts or copy instruction when such conflict with policies covered by this rate card.
7. The publisher will not be liable for material uncalled for beyond one year after last use.
8. The advertiser and the advertising agency agree that neither Newcom Media Inc. nor Newcom Media Quebec Inc. shall be liable for failure to insert any advertisement.
9. The advertiser and advertising agency assume a joint liability for payment of all advertising placed via the agency, in the event that one or the other should cease business prior to payment of outstanding invoices.