BRAND OVERVIEW
Newcom Media is the most trusted information source in Canada’s trucking industry, leveraging brands that engage an unmatched audience of qualified decision makers. Today’s Trucking and TruckNews.com deliver news, analysis, business tips, and technical insights to readers across Canada. Transport Routier serves the Quebec market in French. Truck & Trailer provides them all with a comprehensive equipment marketplace, and the Truck World and Expocam shows bring the industry together. Whatever the platform, we deliver – just like the trucking industry we serve.

TRUCKNEWS.COM
TruckNews.com is the undisputed online leader serving the information needs of Canada’s trucking industry. Its growing audience turns to the website for the latest breaking news, analysis, business insights, equipment and technology trends, career opportunities, and more. The platform recorded +4 million page views between June 2021 and June 2022 alone.











TODAY'S TRUCKING
Today’s Trucking is the trusted business magazine of Canada’s trucking industry. Published 10 times a year, it is mailed directly to a national audited audience of 28,373 qualified owner-operators, fleet managers, and trucking executives, while another 20,786 copies are delivered through bulk distribution channels. That’s more than 49,000 copies per issue!




TRANSPORT ROUTIER
Transport Routier is the trucking industry’s leading resource in Quebec, with French content to meet every information need. Published 10 times per year, the audited magazine is mailed directly to 12,078 qualified readers. Its companion website at TransportRoutier.ca recorded more than 800,000 page views between June 2021 and June 2022.






TRUCKANDTRAILER.CA
If you got it, a truck and trailer brought it. And thousands of those trucks and trailers have been found through Canada’s number-one equipment marketplace. Whether buyers reach for 26,500 printed copies or search the database at TruckandTrailer.ca, they find what they need.










TRUCK WORLD
The biennial Truck World trade show is the meeting place for Canada’s trucking industry each time it comes to Toronto. The most recent Truck World attracted 10,920 industry professionals who connected with more than 350 top industry suppliers on a show floor featuring 250,000 square feet of exhibit space packed with the latest equipment, innovations, and solutions.
RESERVE YOUR BOOTH








EXPOCAM
The biennial Expocam trade show is the meeting place for Canada’s trucking industry each time it comes to Quebec. And now it features a new home at Espace St-Hyacinthe, offering easy access from Montreal and Quebec City.
RESERVE YOUR BOOTH










The Business Magazine of Canada’s Trucking Industry


JAN./FEB.
Powertrains
Ad Closing Date: Jan. 1
Ad Material Date: Jan. 7
MARCH
Fluids
Ad Closing Date: Feb. 1
Ad Material Date: Feb. 7

APRIL
Sustainable Trucking
Ad Closing Date: Mar. 1
Ad Material Date: Mar. 7
MAY
Medium-duty trucks (+ The Top 100 truck fleets)
Ad Closing Date: Apr. 1
Ad Material Date: Apr. 7
JUNE
Financing and leasing
Ad Closing Date: May. 1
Ad Material Date: May. 7

JULY/AUG.
Trailers
Ad Closing Date: June 1
Ad Material Date: June 7
SEPTEMBER
Wheel Ends
Ad Closing Date: Aug. 1
Ad Material Date: Aug. 7
OCTOBER
Telematics
Ad Closing Date: Sept. 1
Ad Material Date: Sept. 7

NOVEMBER
Stats Guide
Ad Closing Date: Oct. 1
Ad Material Date: Oct. 7
DECEMBER
Electrical
Ad Closing Date: Nov. 1
Ad Material Date: Nov. 7



The Business Magazine of Quebec’s Trucking Industry


JAN./FEB.
Warehouse Management
Ad Closing Date: Jan. 8
Ad Material Date: Jan. 15
MARCH
Electrical
Ad Closing Date: Feb. 8
Ad Material Date: Feb. 15

APRIL
Fluids
Ad Closing Date: Mar. 8
Ad Material Date: Mar. 15
MAY
Sustainable trucking + ExpoCam Show Guide
Ad Closing Date: Apr. 8
Ad Material Date: Apr. 15
JUNE
Human Resources
Ad Closing Date: May. 8
Ad Material Date: May. 15

JULY/AUG.
Tires
Ad Closing Date: June 8
Ad Material Date: June 15
SEPTEMBER
Trailers + Top 25
Ad Closing Date: Aug. 8
Ad Material Date: Aug. 15
OCTOBER
Financing and Leasing
Ad Closing Date: Sept. 8
Ad Material Date: Sept. 15

NOVEMBER
Telematics
Ad Closing Date: Oct. 8
Ad Material Date: Oct. 15
DECEMBER
Stats Guide
Ad Closing Date: Nov. 8
Ad Material Date: Nov. 15




Online
and Direct Marketing

RUN OF SITE DISPLAY, MOBILE AND DESKTOP

Mobile Leaderboard |
|
TruckNews.com |
Transportroutier.ca |
$160 / M |
$335 / M |
Size 300 x 90 px |

Mobile Inter-Scroller |
|
TruckNews.com |
Transportroutier.ca |
$200 / M |
$200 / M |
Size 340 x 740 px |


Tall Box |
|
TruckNews.com |
Transportroutier.ca |
$500 / M |
$700 / M |
Size: 300 x 600 px |

Big Box |
|
TruckNews.com |
Transportroutier.ca |
$200 / M |
$400 / M |
Size: 300 x 250 px |

Billboard |
|
TruckNews.com |
Transportroutier.ca |
$160 / M |
$335 / M |
Size: 970 x 250 px |

IN-ARTICLE NATIVE

In-Article Native (all formats) |
|
TruckNews.com |
Transportroutier.ca |
$250 / M |
$450 / M |
Image format: |
Video format: |
30fps |
Codec: |
Creative ratio: |

Outstream video |
|
TruckNews.com |
Transportroutier.ca |
$250 / M |
$450 / M |
Aspect Ratio: |
Format: |
Max. weight: |
Timing: |
Tracking: |

DAY-OF FORMATS

Catfish |
TruckNews.com |
$1,750 / day |
Transportroutier.ca |
$1,915 / day |
Size: 1,000 x 120 px |
1x per week only (4x frequency cap per user) |

Interstitial |
TruckNews.com |
$1,750 / day |
Transportroutier.ca |
$1,915 / day |
Size: 640 x 480 px |
1x per week only (4x frequency cap per user) |


Site Takeover |
TruckNews.com |
$6,500 / day |
Transportroutier.ca |
$6,500 / day |
Includes: Billboard, Tall box, Wallpaper |
1x per week only (4x frequency cap per user) |

CUSTOM CONTENT

Native Articles |
TruckNews.com |
$1,500 each |
Transportroutier.ca |
$1,000 each |
Paid content posted in our newsletter and on the website |
Stays online indefinitely |

e-Blast |
TruckNews.com |
$450 / M |
24,000 CASL-compliant email list |
Transportroutier.ca |
$650 / M |
6,000 CASL-compliant email list |

NEWSLETTERS





E-NEWSLETTERS |
Rates |
||
English |
1st position |
2nd position |
Subscribers |
TruckNews—Daily |
$2,500 |
$1,500 |
13,000 |
Today’s Trucking—Voices & Trends |
$1,800 |
$1,000 |
12,000 |
Product Watch |
$2,000 |
$1,200 |
17,000 |
French |
|||
Transport Routier News First— |
$1,500 |
$850 |
6,800 |
The Bouchard Report— Every second Wednesday |
$1,000 |
$550 |
6,800 |
Ad Sizes |
Leaderboard: 640x90 |
Mobile: 300x90 |
Box ad format: 300x250 |
*Ask about daily takeovers

PRINT PRICING
Print Pricing |
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Size |
Today's Trucking |
Transport Routier |
Full Page: 8 x 10-3/4 |
$8,300 |
$4,550 |
Double Page Spread: 16 x 10-3/4 |
$15,000 |
$8,500 |
2/3 Vertical: 4-5/8 x 10 |
$6,640 |
$3,640 |
1/2 Island: 4-5/8 x 7-1/2 |
$5,810 |
$3,185 |
1/2 Vertical: 3-3/8 x 10 |
$5,190 |
$2,845 |
1/2 Horizontal: 7 x 4-7/8 |
$5,190 |
$2,845 |
1/3 Vertical: 2-1/8 x 10 |
$3,735 |
$2,050 |
1/3 Square: 4-5/8 x 4-7/8 |
$3,735 |
$2,050 |
1/4 Square: 3-3/8 x 4-7/8 |
$2,905 |
$1,595 |
1/6 Page: 2-1/8 x 4-7/8 |
$2,075 |
$1,140 |
Mechanical requirements
Magazine Trim Size: 8” x 10-3/4”
Magazine Bleed: Add 1/8” to all sides
Type Safety: 7 x 10
Print Specifications: Web offset, Saddle Stitched
Screen: 133 line
Electronic File Delivery
Files can be uploaded to: www.todaystrucking.com/upload
Today’s Trucking and Transport Routier ads






Contract and Copy Conditions
1. The advertiser agrees to protect publisher against legal action based upon libelous statements or unauthorized use of photographs or other material in connection with advertisements placed.
2. All advertising copy is subject to approval of the publisher
3. The word “Advertisement” will be placed above copy that in our opinion resembles editorial material.
4. Production costs incurred on behalf of advertisers will be charged to them.
5. Cancellations are not accepted after closing date.
6. The publisher is not bound by any conditions, printed or otherwise, appearing on contracts or
copy instruction when such conflict with policies covered by this rate card.
7. The publisher will not be liable for material uncalled for beyond one year after last use.
8. The advertiser and the advertising agency agree that neither Newcom Media Inc. nor Newcom Media Quebec Inc.
shall be liable for failure to insert any advertisement.
9. The advertiser and advertising agency assume a joint liability for payment of all advertising placed via the agency, in the event that one or the other should cease business prior to payment of outstanding invoices.





